Following the advice of stakeholders, the National Mental Health Commission established the Equally Well Implementation Committee, renamed the Equally Well Alliance, to implement and govern Equally Well in Australia. The committee is supported in its work by a team from Charles Sturt University.

The Equally Well Alliance is a collective of people representing consumers, carers, professional colleges, Aboriginal and Torres Strait Islander organisations, Primary Health Networks, peak bodies, community managed organisations, private health providers and governments.